FORTIFY LIFE · CASE STUDY

An insurance website that guides visitors toward a relevant enquiry.

Fortify Life opens with a mortgage-protection quote survey. Insurance services, carrier logos and consultation content give visitors context around a short state-selection starting point.

Explore the project
Fortify Life original desktop page in an upright laptop frame
The desktop and full-page views use the original screenshot. The mobile view is a responsive layout visualisation.
THE PROJECT & DESIGN DECISIONS

The Fortify Life page in context

Three choices that shape the visitor’s experience on this page:

01

The first question is specific

The opening form asks which state the visitor lives in.

02

Services sit beside the quote journey

Plan, consultation and policy-management sections explain the insurance offer.

03

Repeated quote prompts reconnect the page

The same quote action appears after advisory information and the closing process section.

Businesses I have worked for

FOR YOUR OWN SIMILAR PROJECT

A insurance website with survey built around your own offer.

A mortgage-protection enquiry survey

I’ll set up a mortgage-protection enquiry survey with approved contact fields and a clear handoff to your adviser.

State-based enquiry routing using approved rules

I’ll set up state-based enquiry routing using approved rules.

A quote request acknowledgement and adviser handoff

I’ll set up a quote request acknowledgement and adviser handoff.

Questions, answered

I’ll adapt the insurance website with survey around your own offer and approved content. I’ll set up a mortgage-protection enquiry survey with approved contact fields and a clear handoff to your adviser.

I’ll need licensed service areas and approved policy copy, required qualification questions, and adviser contacts and routing rules.

I’ll set up state-based enquiry routing using approved rules. I’ll set up a quote request acknowledgement and adviser handoff.

Let’s plan your own insurance website with survey.

I’ll review your offer and current setup, then agree the page, content and connections for your project.

Free strategy callA clear project scopeYour accounts and assets
Plan your business website.For your own offer: request a quote.
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FREE STRATEGY CALL

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