ROYAL VISION SOCIETY · CASE STUDY

An ebook funnel that shows readers what they can download.

Royal Vision Society’s ebook page uses a green-and-teal visual identity to introduce a DIY credit guide. Product previews, a feature list, testimonials and a lower priced offer build out the visible download journey.

Explore the project
Royal Vision Society original desktop page in an upright laptop frame
The desktop and full-page views use the original screenshot. The mobile view is a responsive layout visualisation.
THE PROJECT & DESIGN DECISIONS

Royal Vision Society: the offer, the page and the next step.

Three choices that shape the visitor’s experience on this page:

01

The product is shown early

Tablet-style book visuals sit beside the introductory ebook offer and download button.

02

The resource is explained

A contents collage is followed by a problem statement and a key-features section about the guide.

03

The lower offer changes context

The page includes testimonials, a $127.99 ebook offer and a bonus guide before a final download action.

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FOR YOUR OWN SIMILAR PROJECT

A ebook lead magnet funnel built around your own offer.

Clear offer terms

I’ll make free-versus-paid access and the price clear at the point of action.

Purchase delivery

I’ll connect an approved checkout to digital delivery and a purchase confirmation.

Subscriber routing

I’ll separate new subscribers from buyers so follow-up reflects the action they actually take.

Questions, answered

I’ll adapt the ebook lead magnet funnel around your own offer and approved content. I’ll make free-versus-paid access and the price clear at the point of action.

I’ll need approved ebook files and compliant offer wording, confirmed price, bonus terms and checkout destination, and consent text and delivery email details.

I’ll connect an approved checkout to digital delivery and a purchase confirmation. I’ll separate new subscribers from buyers so follow-up reflects the action they actually take.

Let’s plan your own ebook lead magnet funnel.

I’ll review your offer and current setup, then agree the page, content and connections for your project.

Free strategy callA clear project scopeYour accounts and assets
Plan your lead magnet funnel.For your own offer: choose the download action.
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Let’s map your next step.

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