AMERICAN JUDO · CASE STUDY

A judo funnel that helps parents find the first lesson.

A children’s martial arts enquiry page gives parents a clear introductory-class offer, video-led explanation and a closing contact form.

Explore the project
American Judo original desktop page in an upright laptop frame
The desktop and full-page views use the original screenshot. The mobile view is a responsive layout visualisation.
THE PROJECT & DESIGN DECISIONS

Helping parents enquire about a first martial arts class

Three choices that shape the visitor’s experience on this page:

01

A parent-facing opening

The hero addresses focus and education over a dojo photograph, with the school’s telephone number and an introductory-class CTA.

02

Two video touchpoints

A screen-time video appears near the opening; a later brand video gives the school another place to introduce itself.

03

A detailed family enquiry

The closing form asks for contact details and the goals or skills a parent wants their child to develop.

Businesses I have worked for

FOR YOUR OWN SIMILAR PROJECT

A martial arts lead generation funnel built around your own offer.

Introductory lesson enquiry

I’ll set up introductory lesson enquiry around your approved service terms, contact requirements and follow-up rules.

Parent enquiry follow-up

I’ll set up parent enquiry follow-up around your approved service terms, contact requirements and follow-up rules.

Class booking handoff

I’ll set up class booking details for your team around your approved service terms, contact requirements and follow-up rules.

Questions, answered

I’ll adapt the martial arts lead generation funnel around your own offer and approved content. I’ll set up introductory lesson enquiry around your approved service terms, contact requirements and follow-up rules.

I’ll need approved class offer and eligibility, age range, timetable and school photos, and parent contact fields and enquiry recipient.

I’ll set up parent enquiry follow-up around your approved service terms, contact requirements and follow-up rules. I’ll set up class booking details for your team around your approved service terms, contact requirements and follow-up rules.

Let’s plan your own martial arts lead generation funnel.

I’ll review your offer and current setup, then agree the page, content and connections for your project.

Free strategy callA clear project scopeYour accounts and assets
Plan your enquiry funnel.For your own offer: send a family enquiry.
Work with Steve on UpworkWork with Steve on Fiverrinfo@steveojo.com
FREE STRATEGY CALL

Let’s map your next step.

Choose a time in Steve’s booking calendar.

Open the calendar in a new tab